You’ve spent years serving others, pushing through pain, and getting the job done no matter what.
But at some point, that mission mindset starts working against you. Your body hurts. Your sleep sucks. Your motivation disappears.
The truth is simple: You’re not broken. You’re just running an outdated operating system.
That’s where The VALOR™ Program comes in.
Rebuild the Warrior. Reclaim the Mission.
A 60-day program to restore strength, discipline, and pride — built by veterans, for veterans.
You Were Built for Battle, Not for the Couch
Every day you wait, you drift further from who you were meant to be. That’s not drama — it’s reality.
You once thrived on structure, purpose, and grit. Now comfort, pain, and fatigue have replaced that edge.
The VALOR Program exists to reverse that slide — but only if you act.
Enrollment opens to a limited group of veterans who are ready to take command of their health again.
When the cohort fills, it’s closed. No exceptions.
LIMITED SPOTS. REGISTRATION CLOSING SOON
We Begin November 3rd, 2025
VETERANS NEED A NEW HEALTH-BASED MISSION
GET SUPPORT. BUILD HEALTHIER HABITS. GET INVOLVED.
75%
OF OEF VETERANS ARE OVERWEIGHT
LOSE WEIGHT FOR GOOD
Learn from years of experience helping veterans lose weight. Improve your eating habits. Ask questions. Establish a new you.
32%
OF VETERANS LIVE WITH CHRONIC PAIN
REDUCE CHRONIC PAIN ISSUES
Discover how veterans can get a grip on their chronic pain. Regain the energy you've been missing by using a simple "Nimbleness Program".
77%
OF VETERANS DON'T GET ENOUGH PT
FOLLOW A HIGHLY EFFECTIVE PROGRAM
Follow my customized program designed for veterans. At-home body weight programs and kettlebell programs are on the menu.to fit your fitness needs. Get the weight loss results you want and keep the weight off.
BECOMING A MEMBER
WHY BOOK A CALL TODAY
Years of coaching and talking with the world's leading experts on fitness and health have allowed me to create the single best coaching systems for veterans...FULL STOP. Read what other veterans have said about them...
Stop doing what isn’t working...
Stop chasing quick fixes from civilian trainers who don’t understand your body.
Stop masking pain with pills that only make you weaker.
Stop thinking rest is recovery—it’s not.
Stop telling yourself you're “too old” or “too broken.”
Stop waiting for the perfect time. It’s already passed.
You served. You suffered.
I did all of that. For years.
And it left me heavier, weaker, and in more pain than ever.
It wasn’t until I stopped listening to the system and started rebuilding my body from the ground up that everything changed.
I created a method that targets pain at the source, builds real strength, and promotes the holistic growth of a veteran.
Not some cookie-cutter civilian routine… but something forged from experience, injury, and relentless trial and error.
That’s what the VALOR Program is built on.
You don’t need another program.
You need a mission.
And this is it.
I Was Able to go From Stuck in Bed and Overweight to the Ironman in under 4 years Because of THIS
Hey, I'm Dave Morrow...
I created all of this from the ashes of my military and teaching careers.
I have serious back and knee injuries and mental health issues stemming from my mission in Afghanistan.
When I was medically released from the Army I jumped back into my teaching career. I realized after a few years this was slowly crushing my soul.
In true infantry grunt fashion, I decided to make a bad situation even worse and quit my teaching career and start an online business.
Did I mention I also had a second child in the breach at the time???
I'll be honest, I was a lost, miserable, dad-bod veteran. My PT habit was purely based on my past experience of being fit AF and resting on my laurels.
When my back injury flared up I freaked out because I couldn't wipe my ass or take care of my family. I made the resolution to change that, even though the Army said my back was cooked for life.
I had a choice to make...
Stick with the status quo of opiates, physiotherapy and suffer in silence until I die...
And ensure I NEVER had a chance to thrive and be able to give back to my family and community...
OR...
Devise a new system to solve my problems on the fly, link all my health modalities into my own protocol, see the scale go down, strength go up and life enjoyment skyrocket...Be excited about hitting the gym and taking on new challenges. But most importantly, becoming more enlightened and connected to my humanity.
I'll show you all of this in a minute...
Long story short it allowed me to...
Complete a full Ironman with less than 1 year of dedicated training
Compete in 3 Crossfit Opens
Place in the top tier of my age bracket in the Spartan Beast race
Eliminate any reliance on opiates for pain management
Drop my body fat from mid 20% to sub 15% without fad diets or "cleanses"
Create multiple businesses and help thousands of veterans in the process.
Play with my kids with and not be stuck in bed all day.
This Is for You If:
- You’re a veteran who feels like your body’s starting to fail them
- You’ve gained weight and can’t shake it no matter what
- You’re tired of doctors throwing pills at your chronic pain
- You’ve tried civilian fitness programs and felt like no one “gets it”
- You’re ready to stop making excuses and start making progress
- You've made progress but feel stuck and don't know how to improve further
I broke down my training and health philosophy on the American Grit Podcast...
"It's discipline, right?"
- Tim Jensen, CEO Gruntstyle
What You Get From The VALOR™ Program
This isn’t about chasing abs or lifting numbers.
It’s about standing taller — inside and out.
Here’s how the VALOR Protocol is going to help:
The morning fog clears. You feel in command again.
Pain fades as your body starts to work like it should.
The scale moves because your habits finally make sense.
You reconnect with other veterans walking the same path — no judgment, no politics, just progress.
You finish with a plan you can run on your own — for life.
The VALOR™ Program cuts through the noise. It gives you:
A clear weekly, course structure that fits your real life;
Weekly tests to help you solidify each learning module's knowledge;
Customized workout and nutrition guides;
Student workbook;
Weekly coaching Calls;
A team of veterans who get it and have your back;
Tools and guides to keep you progressing long after the program ends;
No confusion. No gimmicks. Just clarity, connection, and results that last.
Included In Your Program
Weekly Learning Modules
A structured course broken into bite sized weekly modules, complete with quizzes and bonus challenges and certificate of completion
Live Q&As and Workouts
Get direct guidance from me and our team of coaches to help you build your fitness and develop better nutrition habits. Join us weekly for live PT sessions.
Accountability Group
Stay on track with a squad of vets who don't let you fail. The community's coaches will keep you on track and help you get the most from your membership.
Private Community
No fluff, no fads, no outsiders - just people who get it. There aren't many veteran health and fitness communities. We keep your privacy safe, especially if you're still serving or active L.E.O.
Deep Health Protocols
Learn veteran-specific protocols designed to address issues such as toxic exposure, parasites and mTBI
Exclusive Student Completion Award
Not available on my merch store. Only for graduates of the VALOR Program.
Why This Can Work (When Nothing Else Has)
This isn’t CrossFit. This isn’t some civilian influencer’s six-pack plan.
It’s the same system I used to fix my own body after an Afghanistan deployment left me broken, overweight, and addicted to painkillers.
⚠️ Civilian Programs Don’t Work for Veterans
We’re wired differently.
We’ve seen and lived through more.
We don’t need motivation.
We need a mission.
That’s why this works.
TRY IT RISK FREE
Cancel Anytime. Risk-Free. No B.S.
If you’re not seeing progress in the first 30 days, message me.
I’ll personally help you get back on track—or you can walk away. No hard feelings.
But if you commit, we go to war with that weakness—and we win.
Hear from the Veterans Who’ve Done It
Is 1-on-1 coaching included?
Yes. Each participant is coached and taught 1-on-1 and in a group, online classroom setting.
What makes the program unique?
This is the only program of its kind for veterans that can show you the proven steps to get you leaner, fitter, and harder to kill.
What makes you qualified?
We've assisted hundreds of veterans in shedding thousand of pounds, pioneered the first online fitness program sponsored by the VA, and amassed a vast network of experts and doctors through our world-renowned podcast on veterans health and fitness. Hard to Kill is ready to help you crush it!
Do I have to commit for a certain amount of time?
Your program fee is 100% refundable within 30 days of the program start date. If you feel you haven't gained any value from the program, you can request a full refund.
Do I need to attend all the live Q&A sessions or complete the programs in a certain amount of time?
Yes. To receive your diploma at the end of the 60 days, you must complete at least 80% of the work and have a passing grade on the weekly quizzes.
I haven't worked out in years, I'm overweight and don't have a gym membership. Will this work for me?
Yes! You're exactly who we're looking for most! You don't need to have any gym gear, experience, or fitness level to start. We will show you new habits and improve upon existing habits - even if it's that crunch you do to just get out of bed! Let's make this fun and make magic happen one rep at a time!
How long will it take to get results?
Based on years of experience running programs, you can expect to see weight loss in the first two weeks of 2-3 pounds and energy level improvements in the first 30 days. After 60 days, you're likely to experience an improvement in energy levels and have gained substantial knowledge about how to keep yourself optimally healthy.
What does the curriculum look like?
Glad you asked. It's all outlined here. You're in good hands. I was a math and science teacher for almost ten years and an Army instructor for nearly 12 years.
